Salesforce vs Zoho CRM — 2026
Full comparison of pricing, features and reviews for 2026. Find out which is the best choice for your SME.
Detailed comparison
Salesforce
The world's #1 CRM
Zoho CRM
Complete and affordable CRM
Salesforce
Salesforce is the world's leading CRM, offering a complete suite for sales, customer service and marketing. Robust solution for growing businesses with an unmatched integration ecosystem.
- ✓Rating: 4.4/5
- ✓3000+ integrations
- ✓19,200 reviews
- ✗No free plan
- ✗From €25/month
Zoho CRM
Zoho CRM is a comprehensive and cost-effective solution for SMEs. With a free plan for 3 users and advanced features at low cost, it offers excellent value for money.
- ✓Free plan available
- ✓From €14/month
- ✗Rating: 4.1/5
Which tool to choose based on your use case?
Pricing comparison
Frequently asked questions
What is the difference between Salesforce and Zoho CRM?
Salesforce and Zoho CRM are two SaaS solutions in the same category. After analyzing pricing, features and reviews, Salesforce scores best overall for European SMEs in 2026.
Does Salesforce have a free plan?
No, Salesforce does not have a free plan, but usually offers a 14 to 30-day free trial.
Which is cheaper, Salesforce or Zoho CRM?
Zoho CRM is the most affordable option with a starting plan from €14/month.